CBS cancels ‘As the World Turns’

Oh how sad! Another one down, (‘Guiding Light’ cancelled also)

James Hibberd has it:

Long-running CBS daytime serial “As the World Turns,” which premiered on April 2, 1956, has amassed 58 Daytime Emmys and launched the careers of such actors as Julianne Moore and Dana Delany, will conclude its more than five-decade run in September.

It has become the latest daytime soap to get the ax as daytime viewership is dwindling, forcing the networks to look for cheaper alternatives.

Top-rated from 1959-71, “As the World Turns” switched to color in 1967 and expanded to one hour in 1975. It is the longest-running daytime drama airing on TV following the cancellation of CBS’ “Guiding Light.”

“We are disappointed and saddened by the news that the show is not being renewed,” executive producer Chris Goutman said. “It will certainly be a loss for all of us, and for the show’s loyal audience.”

The show’s producer, Procter & Gable’s TeleNext Media, vowed to search for a new home for the show, but the odds of “As the World Turns” continuing are slim…

Academy Award nominated actress Julianne Moore appears in this clip from As The World Turns. Moore played the dual roles of Frannie Hughes and Sabrina Hughes on the drama, for which she won a Daytime Emmy Award in 1988; she played the roles from 1985 to 1988.

Queens born actor, Steven Weber, appeared on As The World Turns from 1985 to 1986. His best-known role was as Brian Hackett, a skirt-chasing airplane pilot on the NBC sitcom Wings.

Academy Award winning actress Marisa Tomei appears at the close of the clip. She appeared on As The World Turns from 1983 to 1987.

December 9, 2009. Tags: , , , , , . Celebrities, Entertainment, Mystery, Popular Culture. Comments off.

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